Fraud Alert: Beware of Scammers Using WSIOMS’ Name

We have been made aware that scammers are impersonating WSIOMS Digital Marketing, falsely claiming to offer freelance work and requesting personal banking information. These fraudulent messages are being sent via WhatsApp by someone pretending to be “Enzokuhle or Omphilr, the HR Assistant at WSIOMS.”

⚠️ Please be advised:
✅ WSIOMS does not offer freelance work.
✅ We will never contact anyone via WhatsApp for job opportunities or payment details.
✅ If you receive such messages, do not engage—delete them immediately.

We take this matter seriously and are working to stop these fraudulent activities. If you suspect you have been contacted by a scammer using our name, please delete the message and report it.

Stay vigilant and thank you for your support.

Beware – Tweetmeme is down!!!

Yep that’s right.  Tweetmeme is down.  Tweetmeme is famous for showing a list of Re-Tweets that your blog posts receives.

What is Tweetmeme?

Tweetmeme aggregates all the popular links on Twitter to determine which links are popular by analysing links that people have “tweeted”, organising and categorising them – delivering streams of the most popular.

Usually you can view our Tweetmeme button on our blog next to our posts but since their servers are down, it can’t calculate the number of re-tweets the posts have.

I decided to create this short post because I think it’s kind of funny how people react to it.  I did a simple search on Twitter Search for “tweetmeme down” and found funny responses below.

  • BuzzEdition: RT @Sheamus: Yikes – what’s happened to @Tweetmeme? Website is down and plugin is kaput. http://tweetmeme.com (@nickhalstead?)
  • timremmerswaal: @thenextweb or @boris – the tweetmeme API is down. You might wanna deactive the plugin in your wordpress 😉
  • chilyn: It’s amusing that it’s so difficult to find info on why a site that is built on tracking the sharing of real time info (@tweetmeme) is down.
  • finalwebsites: looks like tweetmeme is down, does that mean that we didn’t know which topics are popular right now?
  • naudine: RT @loic: Tweetmeme is down needs help from anyone working at Internic if you can help contact @nickhalstead thanks

The last one is quite funny. Why do you need help when Tweetmeme is down? Do you depend on Tweetmeme for your social media strategies?

Tweeting tips in 140 characters or less

Twitter is one of the most used social media channels today.  If you haven’t heard about Twitter before, here is a brief description of it. Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as Tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the author’s followers.

You can get quite allot of information into 140 characters or less and find a couple of tips below in 140 characters or less to do it.

  1. Twitter is one of the most popular social networking applications on the web and it continues to grow each day.
  2. It allows up to 140 characters to Tweet.  Keep it short so to be re-tweeted easily. It adds about 15-30 characters depending on your name.
  3. Write each word like it matters and omit needless words.
  4. Listen, watch and learn before you Tweet.  You will get most of your tips from others and how they respond.
  5. Follow others to see how they are using Twitter.  Learn from your competitors. You can also follow potential clients.
  6. Learn what others care about.  Share thoughts more than actions.  Share links, ideas and ask questions.  Answer questions as well.
  7. Communicate and interact with others.  Build relationships. Reach out and be part of your online community.
  8. Provide value with special promotions, interesting news and contests.  Give others a reason to follow you.
  9. Keep your Tweets short and simple.  The key to Twitter is efficiency. Get right to the point.  Before you send, think.
  10. Use word shortcuts.  With = “w/”.  Love = “Luv”.  Re-Tweeting = “RT”.  Characters = “Chars”.
  11. Add ASCII art to make your Tweets stand out.  Looking at you: ô¿ô Monkey @(‘_’)@ Fish Swimming ¸.•´¯`•.´¯`•.¸¸.•´¯`•.¸><(((º>
  12. Your Twitter voice should reflect your company culture. Tweets are not really directed at anyone but visible to everyone.
  13. Follow people you admire.  Read what they are Tweeting about.  This could be a good source for inspiration.
  14. With Twitter, it’s not about YOU; it’s about others, it’s about helping, sharing, having interesting exchanges, and community.
  15. Use a URL shorten service like Bit.ly to shorten the links you would like to include on your Tweets.

Twitter Tweets – Meaningful or Senseless Babble?

Pear Analytics recently completed a study on Twitter to find out what people are really using Twitter for.  They have compared their research to other studies that were recently done to see how the data compared and if there were any correlations.

Twitter recently re-vamped their homepage moving away from “What are you doing now?” to “Share and discover what’s happening right now, anywhere in the world“.  With that marketing message in place,  is Twitter trying to become a real news source by citizen journalists?

When you go to the sign up page, it prompts users “Join the conversation“.  Are people only tweeting about news topics and discussing important events taking place? Or is it a great place to promote your company’s products or services?  Are there any meaningful conversations taking place or senseless babble?  How do people use Twitter?

In the study Pear Analytics completed, these were some of the questions that they explored when they researched this topic.

You can find the study here: Twitter-Study-August-2009

Some information found on the study:

Twitter Demographics

According to Quantcast, Twitter has some interesting demographics that they have estimated as of June 2009

  • Twitter reaches 27 million people per month in the U.S.
  • 55% are female
  • 43% are between 18 and 34
  • 78% Caucasian, but African American users are 35% above Internet average
  • Average household income is between $30 and $60k
  • 72% are passers‐by, while only 27% are regular users

Pear Analytics categorized the tweets into six possible categories:

  1. News (Any sort of main stream news that you might find on your national news stations such as CNN, Fox or others. This excludes Social Media News)
  2. Spam (These are the tweets such as “See how I got 3,000 followers in one day” type of tweets.)
  3. Self Promotion (These are typical corporate tweets about products, services, or “Twitter only” promos.)
  4. Pointless Babble (These are the “I am eating a sandwich now” tweets.)
  5. Conversational (These are tweets that go back and forth between folks, almost in aninstant message fashion, as well as tweets that try to engage
    followers in conversationon, such as questions or polls
    .)
  6. Pass-Along Value (These are any tweets with an “RT” in it.)

With the categories above the outcome were:

Pear Research Results:

  1. Pointless Babble: 40.55%
  2. Conversational: 37.55%
  3. Pass-Along Value: 8.70%
  4. Self Promotion: 5.85%
  5. Spam: 3.75%
  6. News: 3.60%

Twitter continues to evolve as a brand and from a user’s perspective.  It is likely that these patterns will differ from future studies.  Pear Analyticts didn’t predict that conversational would be as high as it was and Self-Promotion so low.

Pear Analytics will be publishing updated data quarterly to identify the new trends and it will be interesting to view the new results and how they compare with this study.