Methodology: Social Selling by Objective
The marketing objectives covered in the Social Selling Workshop touches on the following:
1. Increasing sales
2. Building brand awareness
3. Growing market share
4. Launching new products or services
5. Targeting new customers
6. Entering new markets
7. Highlighting differentiators & USP’s
8. Enhancing customer relationships
9. Improving external communications
10. Increasing turnover & profit
Arrival & set up:
7h00 am – 8h30 am: Arrival/Registration/Coffee & tea.
8h30 am – 8h45 am: Set up Wi-Fi, login to LinkedIn, sort info for profile.
8h45 am – 9h00 am: Presentation – The case for Social Selling in the Digital Age.
Session 1: 9 – 9h45 am: Profile optimisation, platform navigation & LinkedIn features.
Session 2: 10 – 10h45 am: Personas: Identifying buyer personas & Crafting YOUR persona.
Session 3: 11 – 11h45 am: Content marketing strategy, curation/creation & lead generation.
Session 4: 12 – 12h45 pm: Grow you professional business network – best practices.
Requirements: Wi-Fi enabled laptop
Worshop cost, per person attending:
Standard price : R1599 per person.
Early registration (before 1o February) : R 1399 per person.
Sales team (bulk booking 5 or more) : R 1199 per person.
Corporate team (bulk booking 10 or more) : R 999 per person.
Professional Speakers (PSASA Membership Verification required) : R 799 per person.
To book your seat at the workshop please eft the ticket cost:
Account details for payment.
First National Bank (Randburg)
Branch Code : 254005
Account No : 62337009585
Swift Code : FIRNZAJJ
Email proof of payment ensuring your attendance to firstname.lastname@example.org
T&C’s & professional code of conduct apply. Right of admission reserved.